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25% new car cars sold in May 2024 in Aus...

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  • Jun 07, 2024
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25% new car cars sold in May 2024 in Australia was an EV or hybrid

In recent years, Australia has witnessed a remarkable surge in electric vehicle (EV) adoption. From policy changes to dropping prices, several factors have contributed to this trend. Let's delve into the details.


 1. Record-Breaking Growth in 2023


- New EV Purchases: In 2023, new EV purchases in Australia more than doubled compared to the previous year, with over 180,000 EVs now on Australian roads¹.

- Policy Support: Positive actions by Australian governments, combined with industry efforts, have reduced costs for consumers and increased model availability.

- Charging Infrastructure: The rollout of charging infrastructure nationwide has further facilitated EV adoption.


 2. May 2024: Market Recovery Amid Price Cuts


- Sales Rebound: In May 2024, EV sales bounced back, with 8,974 EVs sold, accounting for 8.4% of the market⁵.

- Price Reductions: Dropping prices of various all-electric models played a crucial role in this recovery.

- Brand Highlights:

  - BYD: BYD achieved record numbers, claiming 21% of the market.

  - Tesla: Tesla sold 3,567 vehicles, maintaining its dominance with 40% market share.

  - MG: MG's popular MG4 contributed significantly to EV sales.

  - Volvo: Volvo aims for 100% EVs by 2026, selling 606 EVs in May.


 3. Tesla's Influence and Fluctuations


- Tesla's Impact: Tesla remains a major player, influencing market fluctuations due to its shipping patterns.

- Model Y: While Tesla's market share dipped from its September 2022 highs, the Model Y remains a top seller.

- Other Brands: As other brands sell more EVs, the market dynamics may shift, especially with the New Vehicle Efficiency Standard coming into effect in 2025.


 4. Most Popular EVs in May 2024


- Tesla Model 3: The Model 3 took the top spot in May, with 1,958 sales.

- BYD Seal: BYD's best month yet, with 1,002 sales.

- MG MG4: Remains a popular choice with 565 units sold.

- Volvo: Sold 606 EVs, aiming for full electrification.


 5. State-Level Trends


- ACT: EVs accounted for almost 24% of the market.

- NSW: Sales increased but haven't fully recovered to pre-April levels.


 Conclusion


Australia's EV market continues to evolve, driven by policy support, falling prices, and growing consumer interest. As more brands join the electrification movement, the future looks promising for sustainable mobility Down Under.


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